Turn your union into a career resilience partner, not just a safety net
Members join for collective bargaining but stay for career support. When you offer AI-powered reskilling guidance, you shift from reactive (strike fund) to proactive (future-proofing careers).
Challenge
34% of lapsed members: 'union didn't help with career development'
Members expect digital services
Competition with other unions for members
Solution
Analyze industry trends
Identify risks 12 months ahead
Personal paths
Tailored recommendations for each member
Member benefit
AI career guidance included in membership
Benefits
Union value increases in members' eyes
Digital service attracts younger workers
Tell metal workers: EV transition coming
50% of Finnish workers will need reskilling by 2025
Workforce development forecast, 2024
With 800,000 SAK members alone, that's 400,000+ workers needing career guidance. Paprikka helps unions proactively identify at-risk members and recommend viable transitions—before displacement happens.
Book demo
See how Paprikka can help increase your union's member value
Prefer email? Reach us at hello@paprikka.fi